Digital Marketing & SEO
Course Description
In today's digital-first world, businesses thrive on visibility, engagement, and data-driven decisions. This comprehensive 3-month Digital Marketing & SEO course is designed to equip beginners, entrepreneurs, and marketing professionals with the essential skills to plan, execute, and analyze online marketing campaigns that drive real results.
From understanding how search engines work to running successful social media and paid ad campaigns, this course blends theoretical foundations with hands-on practice. You’ll learn to optimize websites for search engines, craft content that converts, leverage tools like Google Ads and Analytics, and build a personal or business brand across digital channels.
By the end of this course, you’ll be able to:
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Build and optimize a fully functional website
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Execute SEO strategies to rank on Google
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Run targeted campaigns on social media and search engines
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Use data analytics to improve marketing performance
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Apply for digital marketing jobs or grow your own online business
Whether you're looking to upskill, freelance, or launch your own brand, this course gives you the digital edge to succeed in the competitive online space.
Course Outcomes
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Understand the fundamentals of digital marketing and SEO
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Build and manage a professional website
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Perform keyword research and apply SEO strategies
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Create engaging content for blogs and social media
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Run basic Google Ads and social media ad campaigns
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Analyze marketing performance using tools like Google Analytics
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Execute a complete digital marketing project from start to finish
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Be job-ready or start freelancing in digital marketing
Course Faq
Who is this course for?
This course is ideal for beginners, students, entrepreneurs, freelancers, and professionals who want to gain practical digital marketing and SEO skills.
Do I need any prior experience?
No prior experience is required. The course starts from the basics and builds up to advanced techniques.
What tools will I learn to use?
You’ll work with tools like WordPress, Google Analytics, Google Search Console, Google Ads, Ubersuggest, SEMrush, Mailchimp, Canva, and more.
Will I get a certificate after completing the course?
Yes, you will receive a certificate of completion if you meet attendance and assignment requirements.
Is the course online or in-person?
This is a fully online course. You can attend live classes or access recorded sessions from anywhere with an internet connection.
What is the duration of the course?
The course runs for 3 months, with weekly classes and assignments for practical learning.
Will I work on real projects?
Yes, you’ll complete a final project where you build a website, apply SEO, and run a basic marketing campaign.

Hardson Smith
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